Joma bases new football boot on successful runni - sportstextiles: Lea SportsTextiles

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Joma bases new football boot on successful running shoe

31/10/2011
Sports brand Joma has designed a new series of football boots as part of its spring-summer 2012 collection. The Spanish company has singled out its Fit 100 model as the highlight of the new boots.

Based on a successful running shoe model, the Fit 100 is made from soft calf leather, offering durability, flexibility and comfort. It will start arriving in retail outlets from February onwards.

Launched in the province of Toledo in 1965 with just eight employees, Joma now distributes its products to customers in more than 70 countries.

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