Gore restructures brands and offers new Thermium technology

22/10/2015
WL Gore is restructuring its brands for autumn 2016, to “help consumers distinguish between the benefits of durably waterproof and breathable Gore-Tex products and windproof and breathable new Gore Windstopper and upcoming Gore Thermium products".

Gore-Tex garments (in the three categories: Gore-Tex Products, Gore-Tex Pro products and Gore-Tex Active products) will remain unchanged.

Gore Thermium products make use of a new technology, which will be used by brands such as Arc’teryx, Black Diamond, Montura and Mountain Equipment for 2016. It will keep the garment insulation (down, synthetic fibre or wool) protected from light rain and snow showers, while allowing moisture vapour to escape, maintaining the insulation performance.