The American Apparel & Footwear Association (AAFA) has launched a new programme designed to help member companies implement Radio Frequency Identification technology (RFID) and save money at the same time.

AAFA has signed an agreement with Avery Dennison – Retail Information Services, a supplier of labels, tickets and tags to the Apparel & Footwear industry, to provide sharply discounted rates for RFID labels to AAFA member companies. These rates are available exclusively to AAFA members who are producers and providers of apparel and footwear products.

Under the agreement, Avery Dennison will provide Gen 1 RFID labels and also the new Gen 2 AD-220” label. AAFA members that need to meet RFID requirements can use these labels for shipments to customers such as Wal-Mart, Target, and the Department of Defence. Minimum orders can be as low as 5,000 labels.

The American Apparel & Footwear Association (AAFA) is the national trade association representing apparel, footwear and other sewn products companies, and their suppliers.