Sevysa Sport acquires Rossignol’s Hammer and Hot snowboard brands
The Rossignol Group has reached an agreement to transfer its Hammer and Hot snowboards brands to Swiss company Sevysa Sport SA.
According to a statement, the decision follows Rossignol’s strategy to focus its snowboard activities on the Rossignol, Roxy, Quiksilver, Gnu and Libetch brand names.
Rossignol intends to remain a production subcontractor for Sevysa Sport for the two transferred brands, and will also continue sales and distribution in the French market until March 31, 2006.