Marketing and communications director for Lotto
09/12/2008
Sports footwear, clothing and accessories brand Lotto Sport Italia has appointed Alberto Fraticelli as its new communications and marketing director.
Mr Fraticelli joins the company after five years at Ferrari, where he became head of brand management.
At Lotto, he will report directly to the president and chief executive, Andrea Tomat, and have responsibility for public relations, advertising, sponsorship and licensing for the different brands under the company’s name—Lotto, Lotto Leggenda, Lotto Works, Etonic International and Le DD.