Footwear

The best of both worlds

03/08/2018
The best of both worlds

Protecting the world’s oceans from plastic waste is a cause that adidas believes is important to it. That said, as with any business, its primary goal is to generate revenue and so it is only natural that the majority of its resources are spent trying to achieve this. Fortunately, the sportswear giant seems to have found a way of accomplishing both goals. 

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