Chinese sportswear brand Li Ning has confirmed that it has signed a long-term contract with Finland-based L-Fashion Group concerning to carry out its large-scale expansion plans into the European market.  

Under the agreement, L-Fashion Group will be in charge of imports and distribution of the whole product range of Li Ning’s products, excluding badminton, in selected countries. The countries appertaining to the contract are France, Germany, Austria, Switzerland, Slovenia, Croatia, Finland, Russia and the Netherlands.

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