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Confidence from outdoor footwear industry

26/06/2014
Confidence from outdoor footwear industry

In the run-up to the OutDoor trade show in Germany, organisers polled footwear brands to gauge market sentiment. "There’s continued high demand from end consumers, although it’s more strongly differentiated and quality-orientated than it was two years ago,” said Rolf Eberhard, marketing manager at Lowa.

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