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Archroma dyes used for Patagonia’s ‘eco’ denim

20/11/2015

Chemicals company Archroma has highlighted that its Advanced Denim Technology is behind the new jeans from Patagonia that the brand says moves away from the „typically filthy“ production processes. The denim is coloured with sulphur dyestuffs that bond more easily than conventional dyes, according to the Swiss group. This results in shorter...

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