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Adidas confirms US Speedfactory for 2017

21/07/2016

Sportswear manufacturer adidas has confirmed plans to build a Speedfactory in the US at the end of 2017, two months after opening its first one in Germany. The company describes the initiative, which aims to transform customised shoe manufacturing into an automated process, as a “new era in footwear creation”. The announcement was made at an...

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