News

Reebok targets “critical US market” with new appointment

31/05/2017

Sports brand Reebok has announced the appointment of Chris Froio as general manager of its America division, a role which will see him “lead the brand’s efforts to grow its business in the critical US market”.  Mr Froio joined Reebok in 1992. He was most recently Reebok brand director for Western Europe. In his new role, he will assume...

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