Isbjörn SS21: focus on sustainability and longevity
17/07/2020
Technical outdoor kidswear brand Isbjörn of Sweden is updating its SPF50+ Sun collection with recycled nylon, while eschewing the tradition of launching ever new products.
As part of the brand’s ‘Green@Heart’ initiative, Isbjörn isn’t adding new products to its new collection but rather updating some colours and sustainability elements.