Bestseller and National Geographic home in on China
11/08/2021
South Korean sports and outdoor brand National Geographic Apparel (National Geographic), operated by Seoul-based Nature Holdings, has partnered Danish fashion group Bestseller in a bid to advance into the mainland Chinese market.
According to local media, Bestseller currently operates more than 7,000 stores in China and therefore has a large distribution network, ranking within the top five fashion companies in the country.
Share this story:
