News

China: outdoor sports worth $90 billion by 2025

20/05/2022

A report by management consulting firm Kearney and Alibaba-owned Chinese e-commerce platform Tmall suggests that China’s outdoor sports market will grow to be worth almost $90 billion or ¥600 billion by 2025, with plenty of room to develop further. What the report framed as higher end outdoor sporting pursuits such as scuba diving, skiing,...

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