Erke holds Sports Technology Day in Shanghai
10/03/2023
China-based sports brand Erke, part of the Hongxing manufacturing group, hosted its annual 303 Sports Technology Day in Shanghai earlier this month.
Erke took the opportunity to officially launch its new Infinite 1.0 running shoe at the event, which was attended by Shanghai University of Sport researchers, Beijing 2022 organisers, representatives from retailer JD.com, “hundreds” of athletes and journalists, members of the brand’s own product teams and former chief executive Wu Rongzhao, now chairman of the company, who delivered a rallying speech.
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