Fashion group eyes acquisition of Boardriders’ business in Europe
23/02/2024
Saint-Malo-based fashion group Beaumanoir has confirmed that it has entered into exclusive negotiations with Authentic Brands Group about the possible purchase of the European business of Boardriders.
Action sports and lifestyle group Boardriders, whose brands include Quiksilver and Billabong, only became part of the Authentic Brands Group portfolio last year.