Cycling and snowsports equipment brand POC has launched a limited-edition product that it will start selling online on Saturday, April 6.

It is an exclusive cycling helmet that marks the first anniversary of Alison Jackson’s win in the women’s Paris-Roubaix road race in 2023. The helmet will go on sale on the day of the 2024 edition of the women’s race, which takes place the day before the men’s event.

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