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USDA steps in to ‘revitalise’ cotton industry after sharp losses

01/06/2026
USDA steps in to ‘revitalise’ cotton industry after sharp losses

The US Secretary of Agriculture, Brooke Rollins, has announced an initiative to strengthen the cotton farm economy, expand trade opportunities and increase demand for products made with American-grown cotton.

The announcement comes as cotton producers face a fifth consecutive year of negative returns driven by trade issues resulting from US-led tariffs, rising input costs and increasing competition from synthetic materials. 

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