Q & A

High end to High Street

29/05/2026
High end to High Street

Specialty materials developer Eastman launched a new version of its Naia yarn earlier this year. Here, the company’s general manager for textiles, Ruth Farrell, explains the benefits of the new product, Naia Lyte.

Naia is a cellulosic acetate yarn. It is wood-based and we source from sustainably managed forests, all of which have FSC (Forest Stewardship Council) certification. If you know non-profit organisation Canopy, which works to protect forests and promote sustainable sourcing of forest materials, we are one of only a few fibre manufacturers in its top category, the Dark Green Shirt category. Naia is also the only manmade cellulosic fibre in the world with a Global Recycled Standard (GRS) certification.  

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