HeiQ turns focus on North America

29/01/2015
Switzerland-based textile technology provider HeiQ has created a new position, vice-president of brand force for North America, and hired Colin Lantz for the role.

Mr Lanz, a former president of La Sportiva, will look after the company’s US clients such as Champion, New Balance, The North Face and Timberland.

Based in Boulder, Colorado, Mr Lanz will be handling new business development for the western half of the US and Canada and will report to Timothy Skedzuhn, president of global brand force.