Puma develops cooling technology with Jamaican a - sportstextiles: Lea SportsTextiles

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Puma develops cooling technology with Jamaican athletes

27/04/2015
Puma develops cooling technology with Jamaican athletes
Puma has unveiled a new cooling technology, PWRCOOL, which it will incorporate into a collection of thermo-regulated apparel and footwear.

PWRCOOL footwear products feature a ComfortTemp tongue liner which uses a cooling print on the inside that activates with moisture.

The PWRCOOL collection is designed with CoolCELL wicking materials while anatomically placed air flow features offer temperature regulation.

Puma tested PWRCOOL with Jamaican athletes. Olympic medalist Hansle Parchment said, "Living and training in Jamaica is a wonderful thing, but the heat is challenging and at times pretty exhausting. PWRCOOL is a great technology to help counter that; it works well in both the shoes and training wear."

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