Odlo aims to forge a name for itself in fashion
16/07/2014
Swiss sportswear company Odlo is aiming to increase its market share by developing versatile sportswear to the same standard as their base layers, the company’s signature products. “We want to be perceived not only as a sports underwear brand, but also as a supplier of fashionable sports outerwear,” said Ulrike Froitzheim, head of quality...
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