Adidas joins line-up at ISPO’s Digitize Summit
04/06/2019
Speakers from adidas and Microsoft will headline ISPO’s Munich-based Digitize Summit, which aims to educate sporting goods companies on the best ways to “seize new digital opportunities”. Christoph Rapp, manager of the ISPO Digitize Summit, said: “It seems like new means of communication is created every day. This changes consumer behaviour and...