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Nike snaps up start-up to add digital momentum

09/02/2021
Nike snaps up start-up to add digital momentum

Sportswear group Nike has bought Datalogue, a data integration platform start-up based in New York, as part of what it calls a “digital transformation”.

It will enable the group to integrate data from all sources, including the company's app ecosystem, supply chain and enterprise data, in a fast and standardised platform.

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