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Despite growth, Puma embarks on cost-cutting drive

27/01/2025
Despite growth, Puma embarks on cost-cutting drive

Sports company Puma has reported preliminary 2024 results, with sales growth of 9.8% to €2.3 billion in the fourth quarter and growth of 4.4% to €8.8 billion in the full year.

The footwear business grew 9.2% and apparel was up 8.8%, while accessories increased 14.5%.

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