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Lycra showcases fresh brand positioning at Intertextile

03/09/2025
Lycra showcases fresh brand positioning at Intertextile

The Lycra Company is exhibiting at Intertextile Shanghai (September 2 to 4) in an open-concept pavilion with Chinese yarn, textile and garment-making partners, showcasing its new brand positioning – All In Lycra.

Textile maker Lianxingfa will show developments with Lycra Adaptivfit, Trend Textile will present sustainable knits made with Lycra FiT400 and Narik will highlight Lycra-containing seamless garments.
Visitors to the booth can also learn about Bio-derived Lycra EcoMade fibre, partially made using dent corn as a feedstock; FitSense, which adds targeted shaping to denim without extra panels or seams; and Thermolite EcoMade fibre, made using 100% recycled materials, adding warmth to performance apparel.

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