Allbirds debuts Circ’s textile-to-textile material in footwear
Shoe brand Allbirds has teamed up with Blumaka, which converts recycled foam into footwear components, and textile-to-textile recycler Circ to create two Remix styles: the Runner NZ Remix and Cruiser Remix.
The companies estimate that the footwear industry generates 344,000 tons of waste annually for midsole foam alone —enough material to craft 2.5 billion midsoles, yet much of this foam goes unused. The materials are then generally sent to landfills where they take decades to decompose.