Socks on show
14/04/2009
Achieve o2, the exclusive distributor of Dry Energy Technology Yarns, has completed the development of a new Dry Energy Sock line under the Ao2 brand and will showcase them to the expected 80,000 attendees at the John Hancock Sports & Fitness Expo,, which takes place April 17–19 at the Hynes Convention Center in Boston.
Courage Sports performance NanO2 tops and Dri-release tee shirts will also be featured and available for purchase.
Dry Energy is a combination of two technologies, Dri-release and Celliant. Celliant is a clinically proven technology to reduce pain and increase oxygen in the body. The benefits of increased oxygen are well known by the sport community to increase stamina, reduce fatigue, help improve circulation, reduce swelling, relieve pain and aid in healing and recovery.
Dri-release with FreshGuard is a patented, permanent moisture management technology that uses an optimum blend of fibres to wick away sweat and keep the wearer dry, cool and odour free.
The Ao2 Dry Energy Sock is an ankle sock geared toward the sport and wellness market with a fully padded bottom to help absorb shock and a smooth toe seam to resist blisters.
“We have put a great deal of technology into our new Dry Energy line to increase the comfort factor and appeal to a broader consumer group,” says Adam Scire, business manager for Achieve o2. “We have incorporated the health, sport and wellness benefits of Dry Energy Technology with the best design elements available to provide products that are comfortable, soft, functional and therapeutic.”