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Julian Lings: Nature’s champion

Julian Lings: Nature’s champion

Julian Lings, senior sustainability manager for outdoor brands at VF Corporation. New Zealand-based outdoor brand Icebreaker has unveiled a strategy to become plastic free by 2023, which is true to its philosophy of remaining close to nature, and its love of merino wool. However, the brand does still use some synthetics for performance attributes: 13% of materials are not natural, according to its latest...
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