CAMP and Cassin unite
Italy-based C.A.M.P. has decided to unite its CAMP and Cassin brands as a single company. Operations for the two companies will be completely integrated including research and development, production and sales.
Although the brands will still be sold separately, the group feels the decision will support and improve the ranking of the two brands during this period of economic uncertainty.
“Integrating the two brands means wider horizons and new developments, a complementary process aimed at reinforcing the relationships between the company and its customers,” says president, Eddy Codega.
Cassin specialises in products for ice climbing and dry-tooling, artificial and big wall climbing, high level sport climbing and bouldering, while CAMP’s areas of expertise include alpine and traditional climbing, ski mountaineering, via ferrata, summer and winter trekking, and trail running.
