High visitor quality at Mode City

15/09/2009

According to organisers at beachwear and lingerie show Mode City, the quality of visitors was higher at the most recent edition (Paris, September 5-7). It claims 89% of visitors were sourcing decision makers compared with 63% in 2008.

There was a slight decrease in overall visitor numbers, however, a high proportion of attendees (67%) travelled from abroad. The highest number of visitors came from the following countries: France, Italy, the UK, Germany, Spain, Hong Kong, the US, Russia, Switzerland and Japan.