Gildan Activewear teams up with Cotton USA

25/09/2009
Cotton Council International (CCI) has joined forces with Canada-based Gildan Activewear, which manufactures t-shirts, sport shirts, fleeces, underwear and socks, by licensing the company to use the Cotton USA mark on products sold in the US and overseas.

“Not only does the Cotton USA Mark easily allow US consumers to identify and purchase 100% US cotton products, it also symbolises the US cotton industry’s leadership role and global commitment to sustainability in environmental, social and health initiatives,” said CCI president, Clyde Sharp.

“The leadership position the US cotton industry has taken mirrors Gildan’s approach to genuine stewardship, with a focus on four critical pillars: environmental sustainability; labour practices; community involvement; and corporate governance. Gildan is pleased to place the Cotton USA mark on the products we manufacture, under the Gildan brand and private labels,” said Garry Bell, vice president of global marketing for Gildan.