Puma opens new all-encompassing Chicago store
Germany-based sportlifestyle brand Puma is opening a new store in Chicago on November 27. The new two-floor, 8,000 square-foot outlet, its second in the city, will be located within the new Chicago State Street development.
For the first time in a US-based Puma store, it will feature products from the entire Puma collection, including sport-performance, sportlifestyle and sport-fashion. Products will range from soccer cleats and performance running sneakers, to high-fashion collaboration projects with Alexander McQueen and Mihara Yasuhiro. This store will also house essential lines such as Puma Archive and Puma Denim.
“We felt that now was the right time to open a brand store that spoke to everything that Puma stands for,” said Jay Piccola, president and general manager of Puma North America. “During these tough economic times, the brands that stay true to themselves are the ones that will survive.”
A special opening ceremony will take place on December 1 and will bring together local celebrities, athletes, and other public figures.