Cognis opens Malaysia subsidiary
Specialty chemicals supplier Cognis opened a subsidiary in Selangor, Malaysia, on January 1.
The aim of the new company is to accelerate the group’s growth in the region by improving the level of service it offers customers there. The Asia-Pacific region is now Cognis’ third biggest market after Europe and North America and Malaysia, in particular is a high-growth market for the firm.
Cognis Malaysia will employ technical and commercial managers to work on behalf of all three of its strategic business units: Care Chemicals, Nutrition and Health, and Functional Products.
Jimmy Lau, legal representative for Cognis Malaysia, said: “We believe that Malaysia and the whole Asia-Pacific region has significant growth potential that is fully in line with Cognis’ strategy. By opening an affiliate in Malaysia, we want to gain a deeper understanding of the local market and be closer to our customers. We aim to double Cognis’ sales in Malaysia over the next five years by helping our customers to gain the competitive edge they need to succeed.”