Hi-Tec CEO joins OIA board
Martin Binnendijk, chief executive officer of Hi-Tec, has been elected to the board of the Outdoor Industries Association (OIA). At the same time, Mark Held has stepped down from his role as a board director to concentrate on developing the European Outdoor Group. Mr Held will continue to be involved in the OIA’s lobbying working group.
Mr Binnendijk has almost 30 years experience in business. He began working in his family’s business, which was a wholesale supplier of leathergoods. After studying marketing in The Hague, he joined Avery Dennison in Holland in 1985 as product manager. He moved to the UK in 1994 to run a production unit supplying automotive parts and became general manager in 1995.
By 1997, he was heading up three businesses for Avery Dennison in Boston, US, before moving to Los Angeles in 2000 to run a large office products division for the same company. In 2002, he returned to the UK to run Hi-Tec.
Louise Ramsay, chief executive of the OIA, said: “Mark Held has been instrumental in the recent regeneration of the Outdoor Industries Association. Everyone on the board thanks Mark for his invaluable contribution, which certainly doesn’t come to an end now that he has stepped down. I am particularly grateful for all his input and guidance since I joined the organisation.
“I am delighted that Martin Binnendijk has agreed to join the board. He brings a wealth of experience to the OIA and has clearly expressed his desire to contribute to the association’s key aims and objectives. I look forward to working with him on a range of important projects for the benefit of the UK’s outdoor sector.”
