Polo Ralph Lauren extends Wimbledon deal to 2015

18/06/2010
Sports lifestyle brand Polo Ralph Lauren has signed a deal to continue its partnership with the All England Club as the official apparel company of the Wimbledon Championships until 2015.

“Wimbledon is the world’s premier sporting event and we are honoured to continue our relationship and support the greatest tennis legends of our time,” said the brand's senior vice-president of advertising, marketing and corporate communications, David Lauren.

Under the new contract, Polo Ralph Lauren will continue to serve as the official apparel company of all on-court officials including chair umpires, lines judges and ball persons. Ian Ritchie, chief executive of the All England Club, said: “The Ralph Lauren brand brings to Wimbledon the look of timeless elegance, drawing on our rich history and traditions.”