Return to the Antarctic for Woolrich
14/10/2010
Woolrich first supported polar exploration in 1939 when it outfitted US polar explorer Admiral Richard Byrd's third Antarctic expedition, which included extensive study of geology, biology, meteorology and exploration of the southern polar region.
On October 2 this year, Dr Dale Andersen of the Carl Sagan Center for the Study of Life in the Universe, based at the SETI Institute in California, departed for a three-month expedition to dive in remote lakes below twenty feet of ice to better understand how microbial life is able to exist in extreme environments on Earth. Along with his cameras and scientific gear, Dr Andersen will be wearing and testing various Woolrich garments.
"Maintaining personal comfort and warmth is always a challenge in the Antarctic and Woolrich has always been one of the best when it comes to making a shirt that can stand up to the elements," he said.
Dr Andersen explained that he was first introduced to Woolrich as a Boy Scout, where the Woolrich red Shirt Jac was part of the official uniform. Since then, he has been conducting research in the coldest regions in the world and has continually relied on wool to keep him comfortable and warm.
For this latest expedition, Woolrich is providing him with mid-layers, socks, headwear, and outerwear to use; he will provide feedback on all the products. Along with the iconic Buffalo Check Wool shirt, Dr Andersen will be testing the new Woolrich Lahar Vest and Zip-Neck merino wool mid-layers.
"We're proud to be returning to the pole and supporting Dale as he studies and explores some of the harshest climates in the world," said Jerry Rinder, Woolrich's vice-president for sales and marketing.
Dr Andersen has been a principal investigator at the Center for the Study of Life in the Universe since 1992. During this time, his research has focused on microbial ecosystems in extreme environments including areas of the Arctic, Antarctic, Atacama Desert, Death Valley and Siberia. He has participated in field research in polar regions for more than 30 years including 26 expeditions to the Arctic and 14 to the Antarctic.
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