New senior appointment at Cordura

05/11/2010

Invista’s Cordura brand has appointed Nate Smith as its new North America outdoor and travel segment end-use marketing manager.
Mr Smith has more than 10 years of sales and marketing experience. Prior to joining Cordura he served as an independent sales and management consultant for MBC Consulting, with a focus on the sporting-goods industry.

In 2001, he was appointed as the national sales and marketing manager for Gregory Mountain Packs, a manufacturer of mountaineering, adventure race and multi-sport packs. He has also worked as national sales director for Sierra Designs and Ultimate Direction.
“We are thrilled to have Nate join our team,” said Cindy McNaull, global Cordura brand marketing director. “His marketing and product development experience, specifically in the travel and outdoor industries, are a valuable asset to Invista’s Cordura brand focus in these markets.”
Outside of the office, Mr Smith is an avid outdoor enthusiast. He takes part in a range of sports including backpacking, hiking, alpine skiing, kayaking, snowshoeing, running, cycling, swimming, body boarding and golf. He has participated in more than 300 running races, including the US Triathlon National Championships and Duathlon World Championships, along with 13 marathons.