Jordan CP3.IV shoe unveiled
Jordan Brand, a division of Nike Inc, and basketball point guard Chris Paul have launched the player’s fourth signature basketball shoe, the Jordan CP3.IV. The shoe is inspired by Mr Paul’s quickness and combines performance innovation with a sleek design.
"The Jordan CP3.IV is an extension of my ability to be quick on-court, yet under control,” said Mr Paul. “The shoe not only allows me to elevate my game through a variety of performance benefits, but also reflects a special personal heritage and character qualities found in a winner – on and off the court.”
According to Jordan Brand, the Jordan CP3.IV features the innovative midsole cushioning system called Podulon which featured in the previous Jordan CP3.III shoe. The Jordan CP3.IV further builds on this platform by adding more performance features and technical elements, including lightweight synthetics for increased breathability and flex grooves for dynamic cutting and stopping.