A researcher for the mountain sports industry has said that cold, snowy weather and an improving economy could push sales of winter sports gear to a record in the US for the 2011-2012 season.

SnowSports Industries America director of research Kelly Davis is projecting around $3.2 billion in sales of snow sports gear, which includes snowshoes, helmets, skis, snowboards and apparel.

This would top the record set in the 2007-2008 season of around $3 billion.

Commenting at a recent snow event in Denver, Ms Davis said rising production costs in Asia could hit consumers with higher prices next season, however.

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