Marley to create Puma Olympics wear
Fashion designer Cedella Marley, daughter of the late Jamaican reggae musician Bob Marley, is to design the Puma Jamaican Track and Field team’s Olympic, podium and ceremony wear for the London 2012 Olympic Games.
The designs will be worn by the entire team, including three-time Jamaican Olympic gold medallist and fastest man in the world Usain Bolt – with Mr Bolt endorsing the decision, saying that he can’t think of a better person to design Jamaica’s Olympic outfits than Ms Cedella.
The collection will incorporate high tech fabrics and silhouettes engineered to enhance the performance of all the athletes. Ms Marley’s unique designs have taken inspiration from the vibrant colours and patterns of Jamaica as well as its African roots.
A track runner in high school herself and huge fan of Jamaican athletics, Cedella says her role in creating the Olympic outfits for her home team and home team is an unbelievable honour and something she never dreamed would be possible.
Puma’s partnership with Ms Marley, the eldest daughter in the Jamaican family dynasty, underscores the brand’s long-team commitment to the Caribbean nation, with its rich cultural heritage, global music contributions and its unparalleled dedication to Athletics.
