Golfsmith an Walkinshaw sign partnership agreement

17/02/2011
Specialty retailer of golf and tennis apparel and equipment Golfsmith International has announced plans to expand its reach into Australia and New Zealand in a new partnership with local group Walkinshaw Sports. The company described the move as a “first step in a global expansion strategy” aimed at forming partnerships around the world.

The partnership includes a five-year distribution agreement that will allow Walkinshaw to distribute MacGregor Golf equipment throughout the on-course and off-course specialty retail channels in Australia and New Zealand, and a five-year licensing agreement for the Lynx and Maggie Lane brands.

“We are very excited about this new partnership with Walkinshaw Sports to bring our MacGregor, Lynx and Maggie Lane brands to Australia and New Zealand golfers,” said Marty Hanaka, Golfsmith’s president and CEO. “The Walkinshaw team has the talent and experience to make this a long and profitable relationship for both companies.”