Hincapie hires Southeast Sports Marketing
US cycling apparel manufacturer Hincapie Sportswear has hired Southeast Sports Marketing (SSM) to represent the brand in North Carolina, South Carolina, Georgia, Tennessee, Alabama and Mississippi.
SSM is a bicycle industry sales group comprised of independent sales representatives Scott Williford, Cleve Blackwell and Tarbell Patten. Effective immediately, SSM will represent Hincapie for retail cycling apparel and accessory sales to independent bicycle dealers and sell Hincapie custom cycling clothing to clubs and teams in the southeast.
“We’re very pleased to welcome the guys from SSM to our sales team,” said Lynn Joslin, Hincapie Sportswear national sales manager. “These guys are well-established in their territories and they have a great reputation for taking care of their customers. We’ve worked with Cleve and Tarbell in the past, so we know they are already familiar with our products. The southeast is a very important territory for Hincapie and we are confident they will be able to grow sales in our area.”
Southeast Sports Marketing was formed to leverage the collective resources and knowledge of its individual members.
“SSM is extremely excited about the opportunity to represent Hincapie in the Southeast,” says Mr Williford. “There are very few companies who have the authenticity of this brand, and it is a great fit for our company. We are look forward to growing this line’s market share in our territory.”
