Under Armour to deliver keynote at Apparel Executive Forum

19/05/2011

Joseph Giles, chief information officer of US sports apparel brand Under Armour, will deliver the opening keynote address at the 11th Annual Apparel Executive Forum, to be held October 3-5, 2011 at the Westin Riverwalk in San Antonio, Texas, US.

 

In his address, “Inside the (Very Cool) Under Armour House,” Mr Giles will outline how the near $1 billion sports brand’s philosophy of making all athletes better through passion, science and the pursuit of innovation carries over into every aspect of the company’s strategy, operations and future vision.

 

With a theme of “Excelling through a consumer-driven organisation,” the Apparel Executive Forum will focus on innovative strategies and technologies to win more consumer share, to include expert-led sessions on innovation, all-channel retail, supply chain collaboration, global branding, mobility, social media and more.

 

The Apparel Executive Forum is an exclusive networking event that accepts a limited number of registrations for qualified apparel retailers, brands and manufacturers.