Reebok holds pop-up exhibition - sportstextiles: Lea SportsTextiles

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Reebok holds pop-up exhibition

10/08/2011

Reebok, a subsidiary of German sportswear company adidas, has teamed up with UK-based Wallpaper Magazine, to invite five creatives to each produce a piece of work inspired by the Reebok footwear styles ZigTech, EasyTone, RunTone and RealFlex.

 

The collaborating artsists are: Spanish architects A-Cero, French designer Ora Ito, UK film production house Partizan, Italian designer Fabio Novembre and Christoph Behling, the German founder of SolarLab Research & Design.

 

The interpretations made their debut at the Reebok X Wallpaper Pop-Up Exhibition in London, on July 28, 2011.

 


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