Brown Shoe makes senior outdoor footwear appoint - sportstextiles: Lea SportsTextiles

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Brown Shoe makes senior outdoor footwear appointments

11/08/2011
Brown Shoe Company has made four strategic additions to the leadership team within its American Sporting Goods (ASG) division, appointing James M. Hoff (most recently of ASICS America) as vice-president for sales across all ASG brands, Alan Vickers (formerly of Reebok and Nike) as vice president for international business, Brad Little (formerly of Decker’s, Columbia and Nike) as vice-president and brand manager for the Avia and Nevados brands, and Jorge Cabrera (at Brown Shoe since 2010) as vice-president for athletic product development at ASG.

Timothy Joyce, who took on the role of senior vice-president and general manager of ASG in May, was instrumental in the selection of the vice-presidents. The company said the “evolution of the new ASG team” is the result of a six-month transition following Brown Shoe’s acquisition of ASG in February, adding the Avia, ryka, AND 1and Nevados footwear brands to its portfolio.

“With this tremendous leadership team now in place, coupled with Tim Joyce and the existing ASG talent, we are moving forward to realise our investment in ASG,” said Brown Shoe president and chief executive officer, Diane Sullivan. “Strengthening these brands continues our commitment to consumers pursuing healthy lifestyles, and expands the reach to customers of our performance athletic, sport and outdoor offerings.”

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