Footbalance signs up for new US distribution deal
13/09/2011
The Rincon team, Bobbi Bensman and Steve Srednick, already represent brands such as Salomon USA, Mammut Sports Group and Darn Tough Vermont.
“Footbalance’s custom moulded footbeds are at the cutting edge of footbed technology,” said Bobbi Bensman at the time of the new announcement. “We’re looking forward to representing such a quality product and helping to expand the brand’s reach in the Rocky Mountain region.”
Rincon will sell to specialty retail shops that will mould the footbeds in fewer than ten minutes and use a software system called the Footbalance Recommendation System (FRS) to provide a free overview of individual foot mechanics.