IntelliSkin launches first posture sports bra
US-based posture brand IntelliSkin is expanding its activewear collection with a new style for women, the Empower PostureCue Sports Bra.
Launching exclusively on the company’s website, the IntelliSkin PostureCue Sports Bra features an innovative patent pending design that shifts stress from the shoulders to the back, thereby helping to drastically improve posture with each wear. Made with double lined, four-way stretch fabric, the PostureCue Sports Bra contains breathable mesh panelling that helps tone and strengthen back muscles, the company claims. Fabrifoam shoulder panels create a comfortable, soothing touch to reduce movement.
“From the moment you try it on, you'll realize the Empower PostureCue(TM) Sports Bra is unlike any other on the market,” said IntelliSkin founder and designer, Dr. Tim Brown.
“Its unique design cues the back muscles and gently lifts the chest for support without over-compressing, which helps women dramatically improve their posture - and makes them look and feel more fit, instantly. This is the first sports bra for women that merges style, function and performance - it supports the front from the back, just like mother nature intended.”
