Ralph Lauren teams up with R&A for UK golf

26/09/2011

US apparel brand Ralph Lauren is collaborating with golf governing body, the R&A, which organises The Open Championship, which takes place on UK golf courses.

 

As part of the agreement, which runs until July 31, 2016, Ralph Lauren will become the official patron and will outfit all officials and staff members at the Open.

 

The brand will provide RLX Golf and Polo Golf apparel for men and women, as well as Ralph Lauren childrenswear in the on-site retail pavilion area. In addition, Lauren will create a dedicated Polo Golf men’s collection celebrating the Royal Lytham & St. Annes 2012 Open Championship. The Open takes place each July, has been played annually since 1860.