Under Armour CEO hosts Baltimore meeting
More than 60 members of the Greater Baltimore Committee group got a first-hand look at Under Armour’s headquarters on October 27, 2011, during a reception and tour with the company's founder and CEO, Kevin Plank,.
Under Armour represents “the spirit of Baltimore business today,” GBC President and CEO Donald C. Fry said in introducing Mr Plank to guests at the event.
“We thrive on innovation,” Mr Plank said in the Cheer Building, one of five buildings on the complex where more than 1,100 Under Armour employees work. “I want to build a great company, but I also want to deliver a message of what can happen for entrepreneurs who pursue their business visions.”
He acknowledged the now-famous story of how, after graduating from the University of Maryland where he was a captain of the football team, he pursued his own vision for a better athletic t-shirt and transformed a business he started in his grandmother’s basement in 1996 into a performance apparel company that employs more than 4,000 worldwide and is projected to generate more than $1.4 billion in revenue in 2011.
“I want our company to become a hub for aggregating the best ideas in the world,” he said. He said he and his company are driven by one uncompromising tenet: “We can never violate the trust consumers have in Under Armour.”
